We love sharing our observations, insights and musings on brand, visibility, reputation, leadership and growth, especially for startups and SMEs growing across Southeast Asia. Check back in regularly for fresh content!
Earning trust before expanding to Malaysia
In this interview with Telum Media, Ember42 Founder & CEO, Meilin Wong, shares what regional teams often miss, why translation alone won’t earn local trust, and how to spot when your communications is making sales conversations harder than they need to be.

